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Celebrity iPhone ads score well with viewers

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Apple's new iPhone 4S ads featuring Samuel L. Jackson and Zooey Deschanel appear to be resonating with TV viewers. Ace Metrix, a firm that does analytics for television and video advertisers, found that those two ads were the "most effective TV ads to break the week ending April 20" for mobile phones.

For some reason, the rather mundane Samsung Galaxy Note "The Best of a Phone and Tablet" and "The Best of Both Tablet and Phone" ads still manage to take the #1, 5, and 7 spots in the Ace Metrix list, while Zooey tied for #1, Sam was in second place, and three other iPhone 4S ads placed 6th, 8th, and 9th.

Ace Metrix CEO Peter Daboll noted that Apple's iPhone ads earlier in the year had been "falling rather flat," and that "This new creative tack that uses likeable (sic) celebrities struck a chord with American viewers."

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[via MacRumors]

Celebrity iPhone ads score well with viewers originally appeared on TUAW - The Unofficial Apple Weblog on Fri, 27 Apr 2012 18:30:00 EST. Please see our terms for use of feeds.

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How To Use Saved SAM Activation Ticket To Unlock Your iPhone

Apple has reacted quickly to rectify the issue with their activation servers that allowed iPhone owners to unlock their devices, anyone who didn't get involved when the process was first announced will unfortunately be left with an iPhone restricted to a single carrier. However, if you are one of the enterprising few who jumped into action right away, then read on to see just what you can do with those saved activation tickets. Continue reading this article at RedmondPie.com Redmond Pie

Apple’s New Celebrity iPhone Ads Are Well Liked But Samsung Ad Takes Top Spot

Apple's new celebrity iPhone ads are well likely by viewers but a Samsung ad takes the top spot. iClarified - Apple News and Tutorials

New Trend: Ask Foxconn HR reps when the new iPhone will launch (this time October)

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Remember all the way back to last week when a Foxconn HR/Parking lot attendant told a Japanese NEws Crew that the iPhone was coming in June?

Not so says another un-named HR representative reports Kokatu.

South Korea’s Maeil Business Newspaper begs to differ. According to a recently published article, the paper asked the head of human resources at Foxconn’s Taiyuan factory about the iPhone 5 release date. The human resources head apparently told the paper, “We just got the order. It [the release] will be around October.”

K.

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9to5Mac

Foxconn employee says Apple placing orders for next iPhone to debut in October

The head of human resources at one Foxconn factory claims that Apple has recently placed an order for its sixth-generation iPhone, and that the device is on schedule to launch in October of 2012.

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AppleInsider

Appidemic: Adventure Bar Story for iPhone, iPod touch

Appidemic

Should Adventure Bar Story really exist? Have casual gamers been clamoring for more turn-based combat in their restaurant management sims? Have adventure gamers been seeking heavier focus on cooking in their RPGs? Either way, we’ll call it a success in that we shouldn’t actually be asking whether Adventure Bar Story should exist, but instead how it manages to work so well.

What is it?

Adventure Bar Story pretty much sums itself up in its title. It’s an adventure RPG that tells the story of the main character’s sister’s bar.

Adventure Bar Story

Kamerina’s Bar is not a good one, you see, and the local evil proprietor, Gustav, wants to take it over. Rather than put on a show to save the tavern, as you would in an ’80s movie, you take a crazy course of action and decide to make the tavern better. If it’s the most popular tavern in town, after all, you’ll no longer be at risk of a takeover.

How does it work?

Adventure Bar Story is a solid combination of turn-based combat, RPG adventuring and restaurant management. As Siela, you’ll venture out of town to hunt down animals and collect ingredients (as well as complete various quests, of course). You’ll acquire recipes along the way, learning not only what ingredients you need to collect, but what equipment you need to prepare them.

Adventure Bar Story

The better your menu, the more successful your restaurant will be. This is important, because you level up not be defeating monsters, but by preparing and eating food.

The RPG elements come from venturing away from town to fight monsters and collect their meet. The turn-based combat takes place on a small grid, and is easy to manage…perhaps too easy. The actual combat strategy is minimal, with victory more or less being determined by the strength of your party and their weapons. I would’ve preferred a more robust combat system, but I think the balance between RPG and casual gaming will work for most players.

Adventure Bar Story

Is it contagious?

How you feel about Adventure Bar Story will be determined by what you want out of your RPGs and/or restaurant sims. Playing an RPG from the point-of-view of the tavern owner (a staple of fantasy RPGs) is a unique approach, and the story and characters here are charming enough to carry you through RideonJapan’s claimed 50 to 70 hours of gameplay if you work through all the quests and try to complete all of 400+ recipes in the game. That’s an awful lot of gaming.

However, a somewhat clunky interface (especially on the cooking side) may prevent you from getting that deep. Once you are into the system and have a good feel for how the game wants you to play it, Adventure Bar Story is quite a bit of fun, but getting there can be tough as the tutorials don’t do a great job of preparing you for the game’s flow and the tasks ahead. You’ll likely lose more battles than you’ll want by inadvertently reaching beyond your current level, and you’ll open your restaurant with little more than cucumber water.

But the adventurer in me refuses to leave a quest uncompleted. I’m sure many casual gamers will refuse to leave a customer unsatisfied. If either applies to you, Adventure Bar Story will keep you engaged for a long time to come.

Category: RPG / management sim game
Developer: RideonJapan, Inc.
Cost: $ 2.99
Download: Adventure Bar Story

AppleTell

Dear Aunt TUAW: Is AT&T killing my iPhone?

Dear Aunt TUAW,

I just received this text from AT&T:

"Network changes may soon impact your 2G phone service. Exchange 2G phone @ AT&T store w/free 3G AT&T U2800A phone by 5/15 & avoid service impact."

I wonder what this means? On the one hand, it's an excuse to get a new iPhone; on the other, I really wanted to hit the 5 year mark using this phone. :(

It has served me well, even after an unpleasant fall into a toilet.

Anyhow, I'm sure I'm not the only one still using the original phone.

Is AT&T making my original iPhone unusable? :(

Your loving niece,

Lisa

Dear Lisa,

AT&T announced this policy about a year ago. If you want to keep using an iPhone, you can pick up a free 3GS from them in exchange for agreeing to a 2-year contract.

Otherwise, you might consider buying one used from eBay. It will let you continue service sans contract, but be aware. Once you start using 3G service instead of EDGE, your monthly unlimited data will rise from $ 20 to $ 30 a month.

You can, of course, accept their offer for the free U2800A phone -- but why give up your Apple iOS lifestyle?

Hugs,

Auntie T.

Dear Aunt TUAW: Is AT&T killing my iPhone? originally appeared on TUAW - The Unofficial Apple Weblog on Mon, 09 Apr 2012 08:00:00 EST. Please see our terms for use of feeds.

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Sesame Street comics come to the iPad, iPhone and iPod touch

Sesame Street ComicsIs it possible to work your way through childhood without acquiring a favorite Sesame Street character or sketch? Mine? Character: Guy Smiley. Sketch: Born to Add. As such, many iOS owners (along with their children) will be happy to know that Ape Entertainment is bringing the Sesame Street characters into a comic series that will appear in print and it digital versions for iPad, iPhone and iPod touch.

From television to the comic panel, Ape Entertainment will portray the characters that millions of parents and children have come to know and love into a comic series that will be produced in full color and available in stores this fall in standard comic sized printed editions for $ 3.99 and digest sized hardcover comic book editions for $ 7.99. They will also be available as a digital comic book that will be available through Apple’s App Store for iPad, iPhone and iPod touch.

Ape Entertainment’s mission to grow the comics industry by increasing awareness about comics among a new generation of readers; Ape takes a step forward with the announcement of its new relationship with Sesame Street. Ape Entertainment hopes young readers and their parents will discover the exciting world of comics and start visiting a local comic book shop. Parents can find a local comic shop in their area by visiting the Comics Shop Locator service at http://www.comicshoplocator.com.

The print editions will run $ 3.99, while digest sized hardcovers will go for $ 7.99. iOS pricing isn’t available. For more information, visit www.apecomics.com or www.sesameworkshop.org.

AppleTell

Settlement may have been reached in missing iPhone 4S case

Remember that missing iPhone 4S that was allegedly lost at the Cava 22 lounge and tracked to a residence in San Francisco? The home was possibly searched illegally by Apple security and the home's owner, Sergio Calderon, threatened to sue. It appears the whole debacle may have been settled out of court, says a report in Network World.

Information about the case hasn't surface in months which prompted Network World to follow up with Calderon's lawyer David Monroe. Monroe refused to comment on any question, which led Network World to speculate that Apple settled the case. Apple may have paid a settlement and required a nondisclosure agreement that prevented Calderon or Monroe from talking further about those events.

Settlement may have been reached in missing iPhone 4S case originally appeared on TUAW - The Unofficial Apple Weblog on Sun, 08 Apr 2012 09:30:00 EST. Please see our terms for use of feeds.

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Settlement may have been reached in missing iPhone 4S case

Remember that missing iPhone 4S that was allegedly lost at the Cava 22 lounge and tracked to a residence in San Francisco? The home was possibly searched illegally by Apple security and the home's owner, Sergio Calderon, threatened to sue. It appears the whole debacle may have been settled out of court, says a report in Network World.

Information about the case hasn't surface in months which prompted Network World to follow up with Calderon's lawyer David Monroe. Monroe refused to comment on any question, which led Network World to speculate that Apple settled the case. Apple may have paid a settlement and required a nondisclosure agreement that prevented Calderon or Monroe from talking further about those events.

Settlement may have been reached in missing iPhone 4S case originally appeared on TUAW - The Unofficial Apple Weblog on Sun, 08 Apr 2012 09:30:00 EST. Please see our terms for use of feeds.

Source | Permalink | Email this | Comments TUAW - The Unofficial Apple Weblog
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